MEREDITH CRAIG
Content, Brand & Creative Strategy
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Copywriting: Paid Social

Copywriting for paid social mobile takeover ad for Victoria’s Secret holiday campaign

 

COPYWRITING: Paid social

‘tis the secret | VICTORIA’S SECRET

 
 
 

The Challenge

Position Victoria’s Secret as an aspirational destination for the most coveted holiday gifts. Drive traffic to eCommerce site from mobile takeover ad.

MY ROLE

Copywriting

 
 
 
 
 
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